5 Best White Label Website Builders (Compared)

If you are starting a business or already have a solid customer base, it is always a good idea to bring a high-quality website into the equation.

However, building a website is not easy, and you may be reluctant to use third-party website builders since you want the site to feel like your own – not a rental.

Fortunately, there are platforms called white-label website builders.

When you use these platforms, you get the advantage of owning a website that you can brand as your own.

Customers will only see your company, not the website builder.

This guide will cover the best white-label website builders.

We will dive into the pros and cons of each platform and highlight its unique features of each.

By the end of this article, you will know what website builder will be perfect for you.

If you are ready to take your branding to the next level, keep on reading.

How The Testing Was Done On These White Label Website Builders

We went ahead and utilized our 25-point checklist of things we feel hold the most value to get started with.

We go ahead and run through each one to see our thoughts and weigh it out with other key platforms too!

We rank it out of a score of 60 once we evaluate every single area.

We as well run a test store and set up a simple one and see how overall that worked for us.

Every single key point or system we take is not disclosed for the fact of testing can’t be manipulated in any way.

1. Wix

Wix is the best overall white-label website builder when you consider price, space, customer support, and ease of use.

It is an easy-to-use drag-and-drop website builder that allows you to build, design, and manage your website.

This platform does all of the hard work for you, so you don’t have to have any coding experience to use Wix.

Specs

• Price: Wix has four paid plans and one free plan. The paid plans are Connect Domain ($5 per month), Combo ($10 per month), Unlimited ($14 per month), and VIP ($29 per month).
• Space Available: You can get 500 MB to 35 GB of space depending on the plan you get. Other than the VIP and Unlimited plan (which have unlimited bandwidth), the bandwidth is limited.
• Customer Support: Wix has an email and phone number that you can contact. They typically respond pretty quickly. There is also an FAQ section that you can check out; you will find answers to basic questions in this section.

Unique Features

Even if you are a beginner to the process, it will still be easy to design the website you have always wanted.

You can start by choosing a template from the database of over 800 designs.

Then you can use the drag-and-drop function to customize the template to look exactly how you want.

You can customize the font, colors, and graphics and add/remove sections.

In addition, Wix organizes the templates by categories like wedding, blog, or photography, to name a few.

This feature will make it easy for you to find a template related to your business.

Another great feature is the SEO planning tool.

All you have to do is answer a few questions, and Wix will generate a unique SEO plan for you and optimize your site.

As a white-label website builder reseller, Wix has dozens of features that increase the platform’s ease of use.

A favorite feature amongst many is the mobile editing function.

You will be able to edit your site from anywhere by using your phone, making it the best mobile website builder white label.

Lastly, there are hundreds of apps that you can download from Wix to add functionality to your site.

For example, you can add things like forums, photo galleries, and calendars at the click of a button.

Pros

• Affordable plans
• Hundreds of apps to download
• Drag and drop feature
• Easy to use
• SEO planning tool
• Mobile Editing
• Professional templates
• Has a tool that will design your website for you (Wix Artificial Design Intelligence)
• Supports eCommerce
• 20% revenue share
• Custom client building
• Branding
• Direct support from developers

Cons

• You cannot change your template after choosing one
• Webpages may load slowly on the mobile version of your site
• Profits are limited
• It’s not a true white-labeling route

Try Wix

2. Weebly

Another website builder white-label, Weebly, is an easy-to-use drag-and-drop website builder.

The platform gives you a lot of customization potential for your site while being geared toward beginners.

While the platform markets itself as a free website builder, there are a few paid plan options.

However, it will be very doable to run a functional website for free with Weebly.

Specs

• Price: Weebly has a popular free plan with many of the same features that paid plans do. There are three main paid plans: Personal ($9 per month), Professional ($16 per month), and Performance ($29 a month).
• Space Available: The free plan has a limit of 500 MB. However, you will have unlimited space when you choose any of the paid plans.
• Customer Support: If you have any questions, you can call customer support or email them. There is also a 24/7 online chat option as well as a FAQ section.

Unique Features

Weebly has lots of professionally designed templates to choose from.

You will also be able to customize the template with its drag-and-drop editor.

What’s great about this site is that you don’t have to know anything about websites or design; Weebly lays everything out for you.

Another great feature that makes this platform the best free white-label website builder is that you can edit code.

If you have any coding knowledge, you can edit or even add code to your website.

This will open up a lot of possibilities for those who want to customize their site further.

The platform also has a good selection of apps and widgets.

You can add things like forums, blogs, or galleries to your site to add functionality.

You can also assign other people to be editors of your site.

This way, you can have multiple people adding content and customizing your website even when you can’t.

Weebly also supports an unlimited level of menus in your navigation hierarchy.

What this means is that the platform can support large websites with hundreds of pages and articles.

Pros

• Professional-looking templates
• Hundreds of apps and widgets to choose from
• Mobile Editing
• You can assign multiple website editors
• You can set up an eCommerce store
• The free plan has a lot of features

Cons

• Not as many templates to choose from
• Does not support a lot of languages
• Not as much freedom when it comes to placing and moving graphic elements

Try Weebly

3. Squarespace

Squarespace, arguably the best white-label responsive website builder, is best known for its beautiful and modern templates.

Like other website builders on the market, anybody can use this platform to create an interactive website.

From online stores to SEO plans, Squarespace has just about every feature you need.

Specs

• Price: Squarespace does not have a free plan, but they do have a 14-day free trial. The paid plans include personal ($12), business ($18), online store basic ($26), and online store advanced ($40).
• Space Available: You will get unlimited storage with any plan and unlimited bandwidth.
• Customer Support: While they don’t have a phone number, Squarespace has other customer support options such as an FAQ section, online chat, and email.

Unique Features

While Squarespace may not have as many templates as other top website builders, every one of its templates is designed with care.

Every aspect is well-thought-out and looks modern.

One of the best features of Squarespace is the blogging feature.

While the platform tops many other website builders for having a blog function in the first place, it also offers lots of helpful blogging features.

Readers can comment on your posts, and you can also add multiple authors to your blog section.

Furthermore, Squarespace will also host podcasts.

This platform also has high-quality live chat support.

Not only do they respond quickly, but they will also screencast instructions sometimes and show you the exact steps for things you are having trouble with.

Finally, Squarespace has an app you can download that will allow you to edit your website while on the go.

So even if you are commuting to work, you can upload a new blog post if you want.

Pros

• Professional-looking templates
• Easy to use
• Mobile editing app
• Live chat support
• Blogging feature
• Four plans to choose from
• Supports eCommerce

Cons

• Not as many templates to choose from
• No free plan is available
• Difficult to build a multilingual website

Try Squarespace

4. Ucraft

Ucraft is a white-label website builder software that allows users with no experience to build a portfolio, website, or online store.

Ucraft is best for small businesses, artists, photographers, or entrepreneurs who want to build a simple website that stands out.

With drag-and-drop editing software, just about anyone can use it.

Specs

• Price: Ucraft has four plans that you can choose from, including a free plan. The other plans include Pro ($10 per month), Pro Shop ($21 per month), and Unlimited ($69 per month).
• Space Available: All four plans have unlimited bandwidth; you will never run out of space.
• Customer Support: There are a few resources you can take advantage of when you have a question. Ucraft has an FAQ section and a help center. The help center contains many how-to guides that have detailed descriptions of different editing processes. Furthermore, you can also access live chat, which is available 24/7.

Unique Features

Ucraft is the best white-label drag-and-drop website builder on the market.

You won’t have to know how to code to build a high-quality website with Ucraft.

When it comes to ease of use, this platform is straightforward to navigate.

You start by choosing a template.

Ucraft sorts its templates into different categories, so you can choose one related to the type of website you are starting.

Furthermore, each template has unique features tailored to the kind of website you are running, such as a wedding blog or online store.

Another great feature is Ucrafts logo maker.

All you have to do is answer a few questions, and the tool will generate a few logos that you can pick from.

You can also easily set up an eCommerce store that is easy to navigate for customers.

Some plans will also allow you to upload as many products as you want.

Pros

• Supports eCommerce
• Has a free plan
• All plans have unlimited bandwidth
• The eCommerce site has over 70 payment and shipping methods
• Free logo maker
• Blog feature
• The website is compatible with mobile devices

Cons

• Plans are a bit expensive
• Offers a free plan
• Not a lot of templates to choose from

Try Ucraft

5. Duda

The best white-label DIY website builder, Duda, offers a simple yet fun experience to those who want to build a website.

People know Duda for being one of the fastest and easiest website builders out there.

You can set up a website in minutes with no technical experience required.

If you are looking for a website builder that will do all of the heavy lifting for you, this will be a great choice.

Specs

• Price: Duda does not have a free plan. This builder has four paid plans available, including Basic for $14 a month, Team for $22 a month, and Agency for $44 a month. There is also a custom option to contact Duda yourself and develop a suitable plan for you.
• Space Available: Unlimited storage and bandwidth with any plan you choose.
• Customer Support: With the lowest plan, you have email support. If you have a higher-paying plan, you will have email, chat, and phone support.

Unique Features

Similar to a white-label WordPress website builder, Duda provides tons of professional-looking templates that you can customize however you want.

If you are familiar with code, you can access JavaScript, HTML, and CSS to add even more functionality to your site.

What’s more exciting is that the platform has about ten blank templates where you can start from scratch.

So if creative freedom is what you are going for, you will find it here.

However, just keep in mind that eventually, you will hit a wall when it comes to customization; there are limits to how much you can change a template.

Duda is also white-label ready.

You can keep your brand upfront and center on your site and add your logo, brand colors, and other features to your site.

When it comes to SEO tools, you will have access to all the basics you will need.

You will be able to add meta descriptions, edit page URLs and customize titles.

You can also add alt text to images and take advantage of the free SSL.

Lastly, there are also hundreds of apps and widgets that you can add to your site.

This feature makes it easy to add unique elements to your sites, such as contact forms and visitor counts.

Duda even allows you to create your own apps and widgets.

Pros

• Professionally designed templates
• Blank templates available
• SEO tools
• You can add JavaScript, HTML, and CSS
• White-label ready
• Easy to use
• Drag and drop
• Hundreds of apps and widgets

Cons

• A limited number of templates
• No free plan
• Expensive
• Cannot customize templates as much as other website builders

Try Duda

White Label Website Builder FAQ

What Is a White Label Website Builder?

White labeling is when a product is sold to another company or individual to rebrand it as their own.

A white-label website builder is one where you can use their services and build a website, but only have your company’s logo and information on the site.

For instance, some websites will have advertisements or trademarks of the website builder’s company.

Therefore, visitors will be able to tell that the website is owned and run by another company.

However, that is not the case with a white-label website builder.

Instead, visitors will simply believe that the website is owned by the company and not a third-party source.

Many people use white-label website builders to launch a unique brand into the world when they don’t have the resources to do certain steps such as building a website.

White-label website builders are great for strong branding and those who want to build a website quickly.

What Is the Most Customizable Website Builder?

WordPress (For People with Coding Experience)

The most customizable website builder is WordPress.

The reason being is that there are hundreds, even thousands of apps and widgets you can add to your site.

You can also customize the site with no end if you have some coding experience.

With a bit of back-end knowledge, users can change their website’s layout, functions, and overall look.

Squarespace (No Coding Experience)

However, for beginners with little to no coding experience, Squarespace is the most customizable site.

While you can also add custom code to Squarespace, users can still edit the styles, colors, fonts, and layouts from the basic editing dashboard.

If you want to truly create a unique page using Squarespace, you can start with a blank page instead of a template.

This way, you won’t be influenced by the base design that is already there. Instead, you can create something new and unique to your brand.

With a blank page, you can place graphics wherever you want and combine different colors, fonts, and other elements to get the look you want.

You can also customize your site even further using plugins.

You can find plugins for just about anything since there are hundreds to choose from.

Even though adding plugins is a form of coding, it is very easy to use and requires no knowledge of the subject.

You can also take advantage of Squarespace’s online chat to receive help regarding plugins.

Is Squarespace White Label?

Squarespace is not technically a white-label website.

They do not offer white-label-specific tools, or features like other builders do.

Visitors will be able to see Squarespace’s presence on some lower-level websites (those with the cheapest plan).

However, even though Squarespace does not market itself as a white-label website builder, it is possible to build a site that only promotes your brand and not Squarespace’s.

You can buy your own domain name, upload brand colors, logos, and content, and customize the site to fit your company’s style.

How Do I Create a White Label Website

Now that you know a few perks of white-label websites, you may be wondering how to build the best white-label website.

Here’s how to create a white-label website.

1. Choose the best white-label website builder. The first and most obvious step is to choose a white-label website builder. Any of the platforms on the list will work.
2. Buy your own domain name. Next, make sure to buy a domain name. Try to pick a domain name that represents your company the most, such as its name. Ensure that the website builder does not attach their name at the end of your domain (example.wordpress.com). To get rid of this, you may have to pay for a plan.
3. Add brand content. Now that you have your website set up, you can start uploading content. The point of this stage is to add as much character to the website that reflects your brand. Make sure the website has your company’s colors, slogans, taglines, graphics, logos, etc.

FAQ On White Label Website Builders

Conclusion The Best White Label Website Builders

Hopefully, this guide has helped you build the best white-label website.

There are lots of great options when it comes to building a white-label website.

The best overall website builder is Wix.

They have a large database of templates that you can customize.

It also has helpful SEO tools.

If you are looking for a drag-and-drop white-label website builder, check out Weebly, Ucraft, or Duda.

All of these platforms have editors that are beginner-friendly and easy to use.

On the other hand, check out Squarespace if you want a bit more creative freedom.

You can edit the style, font, colors, themes, and layout with the editor.

Furthermore, you can add code to your site to customize it even more.

With any website builder you choose on the list, you will be able to add unique features that reflect your personal brand.

You can edit things like colors, text, content, domain name, graphics, and more factors to promote your company and draw potential customers in.

With these platforms, you won’t have to worry about advertising another business.

Instead, you can just focus on your brand.